Let’s talk through your paid media program.
30 minutes with a partner to understand your goals, challenges, and opportunities, and show you how Omni Lab approaches paid media.
What to expect
- Your goals: Where you want the program to go and what success looks like.
- Your performance: How you measure results, what’s working, and where you’re running into problems.
- Our approach: How we think about paid media strategy, channels, measurement, and execution.
- Scope & fit: What we support, how engagement works, pricing, and any questions you have.
Trusted by marketing teams at leading mid-market B2B SaaS companies
What founders and marketing leaders say after the call.
For every $1 we put in, we get about $8 back in pipeline.
From day one, the Omni Lab team has shown nothing but professionalism, dedication, and an unwavering commitment to excellence. Working with them has been a reminder that the best partnerships are built on trust, communication, and care. Thank you again, we appreciate you, and we’re so grateful for what you do 🥰"
The team consistently brings ideas, tests, optimizations, and recommendations before we ask that have consistently resulted in hard ROI.
They're experts in optimizing your paid investment because they deeply understand the full breadth and depth of a buyer's journey.
Omni is a fantastic partner for marketing leaders looking to balance brand awareness and demand generation. Pragmatic and proactive, they aligned seamlessly with our strategy to deliver LinkedIn advertising activations that truly hit the mark. Their consistent guidance helped us take the right approach to achieve both short- and long-term goals.
Omni Lab has been amazing to work with! They are really organized, provide proactive recommendations, and have been more like a strategic partner than an agency.
Calls go best when this sounds like you.
- B2B SaaS, Series A to C, $10K or more per month in paid
- Graded on pipeline, not leads
- In-house team that needs strategic firepower
- Salesforce or HubSpot with attribution you trust
What an engagement includes.
The call is free either way. If it turns into an engagement, this is what working with Omni Lab looks like.
A paid media strategy built around your business goals
Comprehensive conversion tracking across every channel
Ad channel management optimized for pipeline
Direct access to the team in Slack and a shared project board
Ad creative that actually resonates with your audience
Proactive, data-backed recommendations
A/B testing of creatives and landing pages
Bi-weekly 60-minute strategy and performance calls
Qualitative and quantitative reporting on performance
Questions people ask before booking.
What ad channels are included?
Google Ads, Bing Ads, LinkedIn Ads, Meta Ads, YouTube Ads, Display, Reddit, and X. If a channel you need isn't listed, ask on the call. We'll tell you straight whether we can support it.
Can we customize our engagement?
Yes. There are a number of ways to work with us, from full-channel management and account setup to one-time projects and monthly reporting. The call is where we figure out which fits.
How do you communicate with our team?
A shared Slack channel and a project board keep everyone aligned. During onboarding we meet weekly, then move to a bi-weekly 60-minute cadence to plan campaigns and review performance.
How long does onboarding take?
On average about three weeks, depending on your ad budget and the number of channels being managed.
Who are your ideal clients?
B2B SaaS brands spending at least $10K per month in paid media, with product-market fit and a marketing team of one to ten-plus.
How do you bill?
Monthly, based on what you spent the prior month.
Still have questions? Bring them to the call.